Engage and empower historically resilient students
Improve access and equity for first-generation, minority, low-income, and non-traditional students.
Behavioral Intelligence
The Mainstay Engagement Platform
More than just a chatbot
Conversations
Activate engagement through SMS text messaging, web chat, and social media with chatbots.
Nudges
Deliver interactive messages in ways that are proven to drive positive outcomes.
Analytics
Transform one-on-one conversations into actionable insights.
Optimization
Drive deeper engagement through meaningful conversations at scale.
Inspire the entire journey
Recruit
Capture people’s interest and attention, right from the start.
Launch
Guide people through the crucial early stages.
Retain
Use interactive nudges to drive ongoing engagement and action.
Grow
Encourage people as they move through every stage of their journey.
Thrive
Give people the tools and support they need for long-term success.
Instant, always-on support
Your chatbot answers 85% of messages in 2 seconds or less, providing support and guidance when people need it most.
Proactive when you need to be
Send messaging campaigns and deliver messages and surveys that nudge people toward success.
Meaningful one-on-one interactions
Automate your engagement at-scale to give your team more time for complex challenges.
Proven success for students and employees
Mainstay delivers measurable results, backed by randomized controlled trials (RCTs), partnerships with behavioral science research organizations, and continual customer feedback.
Behavioral Intelligence in action
- 41% increase in student responses
- 787 new students enrolled
- 5% increase in headcount in 2023
- 8% increase in credit hour production in 2023
- 40% graduation rate in 2023
- 66% retention rates in 2023
- 120 staff hours saved between January and May 2023
- 1,304 student questions answered after hours
- 3% increase in conversions
- 187 student re-enrolled after engaging with Gwen
- 70 students completed courses or re-enrolled in the spring
- 61 students went on to complete their degrees
- 6,219 record-breaking number of degree completions that year
- 25.4 million active customers and counting
- 18k+ employees with operations in North America and Europe
- 23k+ suppliers selling products
- -50% withdraw rate due to outstanding balance
- +3% re-registration for the fall semester
- +3.6% academic progress meetings
- +29% academic advisor meetings
- +30% attendance in all-majors career and internship fair
- +6% FAFSA filing by the priority deadline
About Mainstay
At Mainstay, we believe one conversation can spark a brighter future. Our Engagement Platform makes it easy for colleges and businesses to start and measure conversations that drive action at scale. From our rigorous research methods to our Behavioral Intelligence approach — everything we do is designed to help people take the next step toward achieving their goals.
Learn more with us
Examine these helpful resources about engagement strategy, student and employee impact, and Behavioral Intelligence trends.
