Student engagement · A practical guide
Turn student outreach into coordinated action.
Reaching students is easier than ever. Helping them move forward takes more than another message. Explore how institutions are aligning people, data, and technology to support enrollment, persistence, and completion.
Featuring a foreword by Shonda Gibson
Chief Transformation Officer, Texas A&M University System
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Inside the guide
Four institutional case studies
Learn from UCF, the University of West Florida, Cal Poly Pomona, and the Texas A&M University System.
Lessons in campus coordination
Reduce competing messages, protect student attention, and connect students with human support.
Ten practical steps
Strengthen your strategy, from mapping the student journey to measuring the outcomes your outreach should support.
Acknowledgements & contributors
The authors thank the institutional leaders, researchers, and others who contributed insights to this paper.
- Dr. Shonda Gibson Texas A&M University System
- Katharine Meyer Brookings
- Dr. Patrice Moorer University of West Florida
- Katherine Condon University of West Florida
- Iris Palmer New America
- Tim Renick National Institute for Student Success
- Dr. Darryl Isom Morris College
- Dr. Nicole Cippoletti Union College of Union County, New Jersey
- Tyler Walsh University of Central Florida
- Steve Colón Bottom Line
- Kerry Nicollet Adelphi University
- Charlie Kulins Adelphi University
- Kate McDowell Adelphi University
- Michael Meotti Washington Student Achievement Council
- Dr. Cecilia Santiago-González Cal Poly Pomona
- Zoe Lance Cal Poly Pomona
- Dr. Aashir Nasim Prairie View A&M University
- Dr. Sheenah Hartigan Ocean County College
- Kim Nunez Texas A&M University–San Antonio