Presented by Jason Andracki, Associate Director of Marketing & Communications in the Office of Admissions at Allegheny College, with Kirk Daulerio, Co-Founder and Chief Evangelist at Mainstay on Monday, December 9th, 2019.
In a college admissions climate where prospective students too often feel like numbers, small colleges like Allegheny College pride themselves on the strong personal connections fostered between counselors and students.
The logistical reality of making good on this promise, however, has become increasingly challenging. Allegheny saw that traditional methods of communication were too labor-intensive and counselors were already overworked, but maintaining the status quo wasn’t going to fulfill their mission to build strong 1:1 relationships with students.
In this webinar, learn how Allegheny, a “Colleges That Change Lives” institution, tapped into the power of artificial intelligence to:
- enhance individual connections with prospective students,
- respond to student inquiries more quickly and efficiently,
- increase yield, and
- enroll more diverse classes.