- 70% Enrollment increase in the Fall 2020 freshman class, a record-breaker for VSU
- 12,300 Total students enrolled for fall 2020 is Valdosta State University's largest enrollment level in eight years
- 9% Increase in retention over the past two years, bringing it to 74% in 2020
- 85% Increase in orientation registration
- 1,000 More students enrolled in 2020 freshman class than 2019
Customer Stories
Success Snapshots
Inspiring growth through collaboration
Explore how Mainstay’s Engagement Platform helps our partners drive positive outcomes and long-term success for students and employees.
- 2% Increase in Fall 2019 Yield
- 30% First-generation students in Fall 2019 incoming class
- 41 States represented in Fall 2019 incoming class
- 2x Increase in campus program sign-ups
- 72 Housing forms submitted within 72 hours after sending a nudge
- 21.4% survey response rate
- 26,000+ Students reached from December 2018 to January 2021
- 90% Student opt-in rate
- 40% Of students are actively engaged with the bot
- 16,000 Messages from students sent to the bot from December 2018 to January 2021
- 630+ Hours of staff time saved
- 80% Of messages handled automatically by the bot
- 2x Increase in virtual recruiting meetings for prospective students
- 3% Increase in retention for first-to-second year students
- 95% of incoming questions were handled through automation, saving valuable staff time
- 360+ Hours of staff time saved in a 10 month span
- 65% Increase in on-time payments from 2019 to 2020
- 65% Fewer students dismissed for non payments as a result of a chatbot sms text campaign
- 16% Increase in enrollment
- 33.3% Increase in completed transfer applications
- 35% Increase in confirmed transfer students
- 1.8% Increase in Transfer Student Enrollment (Fall ‘18 - Fall ‘19)
- 35% Increase in Confirmed Transfer Students (Spring ‘19 - Spring ‘20)
- 30% Response Rate via Chatbot (compared to 1-3% via email)
- 21.2% Application Completion (Summer 2019)
- 34.2% Application Completion (Fall 2019)
- 13.7% Application Yield (Summer 2019)
- Application Yield (Summer 2019) Application Yield (Fall 2019)
- 40% Target Population Yield (Fall 2019)
- 3.5% Increase in FAFSA Submissions by the Target Population (Fall 2018 vs Fall 2019)
- 22% Greater Response Rate from Surveys via Text compared to Email
- 1300+ Hours of Staff Time Saved
- 82% Student Engagement (actively communicating with the bot)
- 96% Opt-In Rate
- 13.4% Decrease in call logs
- 94% Opt-in rate
- 74% Active engagement
- 163 Staff hours saved (Sept 2020 – Feb 2021)
- 98% of all students were enrolled by August 1st
- +123% increase in student engagement (speed-to-response)
- +88% increase in students living on campus
- +61% increase in early new student orientation registrations
- +48% increase in advising appointments
